How to use Line Message Templates?

STEP 1 - CREATE LINE APP DESTINATION

To create a new destination from Line channel, do as follow:

• Fulfill the necessary information. To know more details, read this article

STEP 2 - CREATE A CUSTOMER JOURNEYS FROM LINE CHANNEL

1. Open Line channel

• Choose the method you want

✔️ Create From Scratch: Create a brand new Journey

✔️ Load Existing Journey: Create a Journey based on an existing one

2. Choose the targeted audience

• Determine the audience you want to send the marketing message to in the trigger node. If you use Scheduled trigger, please choose the specific audience or segment you want.

• If you want to send the message based on an interaction, create the Journey in Journey Orchestration channel with Action-based trigger instead. In this node, you should choose and filter the events in source Line . This will specify the right Line ID you need.

3. Compose the marketing message

• Add the Destination Node

• Choose a template you want to use

• Choose a destination to send messages.

• Compose the message content - Depend on the template type you choose, the fields will be displayed accordingly

1️⃣ Text Message

• Using this template, you could send out text message to your audience. It is useful in some scenarios such as sending welcome/ thank you message for following or purchasing a product/ service, etc.

• Type the content of your message in the Content * field

2️⃣ Image Message

This template brings a great way to rapidly catch the attion of your audience by using vivid image. You could insert the image URL or click the button to choose the desired one.

• Original Image Link * : The image the audience will see if clicking on the preview image

• Preview Image Link * : The image appears in the chat box

3️⃣ Sticker Message

The targeted Line users will receive a sticker from your Line Official Account . You could only send one sticker at a time.

• Sticket Set *: The name of the sticker package provided by LINE

• Sticker *: The sticker in the chosen Sticker Set above

4️⃣ Confirmation

This template is usually implemented to make a confirmation of a previous interaction. For instance, asking audience if they want to book an appointment or receive information of a sale campaign, etc.

It includes a descriptive text and two buttons. You can decide which action will happen when Line a user clicks on the elements (text, buttons).

To setup a Confirmation template, you need to fill in these fields below:

5️⃣ Buttons

• This template allows you to send a message having the combination of text, image and buttons.

• Also, you can decide which action will happen when Line a user clicks on the elements (text, image, buttons) in the templates.

• To configure this template, you need to complete these fields

6️⃣ Carousel

• This template allows you to send a carousel of maximum 10 slides. Each slide is a Buttons template. This is especially helpful in promoting the diversity of your product, service or stores.

• Carousel template includes the same fields as the Buttons templates:

• Slides *: The number of slide will be shown. You could add, duplicate & remove these slides by clicking the 3 dots buttons and choose the desired action.

7️⃣ Image Carousel

This is also a type of message having a carousel of object and these objects are image and button only. It inlcudes these fields below:

After finishing, your templates should look like this

ACTION TYPE

When Line users interact with the message templates sent from CDP 365, the chosen action will happened. There are 4 types of action:

1️⃣ Message Action

When an element associated with this action is tapped, a message would be sent from Line user to Line Bussiness Account with the content input in Message Text *

2️⃣ URI Action

There are 2 types of URI Action happened when an element associated with this action is tapped:

• Redirect to an URL: An URL will be opened in LINE's in-app browser

• Call a telephone number: The call screen of audience's device will be opened with the phone number input in Phone number * field

3️⃣ Datetime Picker

When an element associated with this action is tapped, a calendar will be open to allow Line users to choose datetime. After they submit the selection, an event will be fired to CDP 365 with the chosen option and a specified text.

Data * - The specified text included in the event fired after Line users has chosen datetime. This could be applied to analyze the data of the campaign.

For example:

• We (Antsomi) sent out a carousel templates with new features released this September to engage our customer. Each slide of feature will has the button Schedule a demo having been assigned with Datetime Picker action with the different keyword.

• Therefore, everytime a user selects a time, an event will be fired to CDP 365. Based on the keyword, we could calculate how many people were interested in and actually made an appointment to know more about a feature in the slide.

Format * - Choose the format of the calendar

• Date: Calendar only allows to choose date (DD/MM/YYYY)

• Time: Calendar only allows to choose time (HH:MM:SS)

• Datetime: Calendar allows to choose both date and time

Depending on the Format you choose, the Range and Default value field below will appear accordingly.

• Date/ Time Range: Choose the smallest and largest date or time value that Line users could select

• Default Date/ Time: Choose a specific date or time value to be preselected in the calendar

4️⃣ Postback Action

When an element associated with this action is tapped, a postback event is returned with the content filled in CDP 365.

❗NOTE ❗

• With every Landing Page URL you add to the template, if you want to record the number of clicks, you must shorten the link. To do so, please follow these step:

• To manage the link you have shortened, go to Short Links in Content (hover over on the left hand side menu)