Attributes
Create a new attribute
Choose Attribute Types
Input the neccessary information
General Information: The basic & descriptive information about the attribute
Setting
Data Type: The type of data to be recorded in the attribute
Display Format: The format that the data will be displayed. The format will depend on the chosen Data Type
Is required: Mark this attribute as required meaning in the data pushed to the BO, this attribute must have value, if not it will be rejected.
Personal Identifiable Information: Mark the attribute as PII and encrypt the data recorded in the data table. Only accounts having the decrypt permissions are able to decrypt it.
Enable Data Encryption: Encrypt the data in the attribute
Is Identity Attribute:
Attribute Types
| No | Attribute Types | Description | Setting of attribute |
|---|---|---|---|
1 | Custom Attribute | The attribute in which data does not need to compute | |
2 | Computed Attribute | The attribute in which data need to compute by the system | |
2.1 | Event Counter | Count occurrences of an event | |
2.2 | Aggregation | Aggregate functions include min, max, sum, and average. It is calculated based on values of an event attribute | |
2.3 | Most Frequent | Returns the most common value of an event attribute | |
2.4 | First | Returns the first received value of an event attribute | |
2.5 | Last | Returns the last received value of an event attribute | |
2.6 | Unique List | Stores a list of unique values of an event attribute | |
2.7 | Unique List Count | Counts the number of elements in a unique list | |
2.8 | Conversion Attribution | Finds winner of a conversion event using attribution models | |
2.9 | Virtual Custom Function | Returns output of your custom function | |
2.10 | Schedule Custom Function | Returns a scheduled-updated output of your custom function |
Each Attribute type has particular information, go to a specific attribute type to see its setting
Attribute Action
Select at least one Attribute and click on Edit will show possible actions for the selected Attribute
Enable attribute
When enabling the attribute will change the state of the attribute to Enabled.
If within a specified time the attribute is not used anywhere, the state is changed to disabled
Disable attribute
Disabling the attribute changes the state of the attribute to Disabled. This will then block the input of the attribute. Attribute cannot be used in any function.
If, within a specified time, the attribute is not re-enabled, the attribute will automatically change its state to archived.
Archive attribute
When archive attribute will block all output and input of attribute. Then the attribute will not show up in any attribute selector list.
If within a specified time period, the attribute is not enabled, it will be deleted forever.
Recover
Restore archived attribute.
During recovery, the attribute's state can be changed to enabled or disabled.
Copy an attribute
CDP 365 allows you to make a copy of an attribute. This helps you quickly create a new attribute based on the original with flexible customize
Following the steps below to make a copy of an attribute:
Select an attribute that you want to make a copy
Customize the setting
For example, you have an attribute that is a list of keywords searched for 30 days. You need to create an attribute that is a list of keywords searched for 14 days; now you just make a copy and customize the date range instead of creating and setting whole attribute information
Edit an attribute setting
Following these steps:
1. Click the name of the attribute that you want to change information on the data table
2. Enter the changed information
Add attributes to a group
You can add attributes that have the same characteristic or usage to a group. See more about Groups
Display the newly created attribute on the Data table
To display the newly created attribute on the Data table, use the Modify Column utility
Attribute Computation Histories
View Attribute Computation Histories
Attribute Computation Histories Data table
It presents a data table containing information about attribute computation
Computation ID: Every time attribute is computed, it will have an ID
Name: name of the attribute
Attribute Type: type of the attribute
Computation trigger: Trigger by the user or Scheduled Update
Computation status: Status of the computation (Success, Computing, Unsuccess, Paused, Waiting)
Computation started on: the date and time that the computation starts
Computation ended on: the date and time that the computation ends
Computation duration (sec): The duration of computation (in seconds)
Computation output: Number of outputs that satisfy the condition after finishing computation
Error info: Error code that caused compute failed
Status of attribute
Use cases of Attribute
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