How to send marketing SMS using One Way SMS Destination?
STEP 1: Create an One Way SMS Destination
1. Open Destination app
Go to Marketing Hub menu --> Choose Destination
2. Click to create a new Destination
3. Choose SMS option
4. Fill the necessary information
General information
Destination Name: Input the name for the destination.
Description: Input description for this destination (optional).
Destination Catalog: Select My One Way SMS option.
Method: Select Send (default).
Configure fields
User name: Input the user name of your One Way SMS account.
Password: Inoput the password to login to your One Way SMS account.
Phone number: Input the phone number you need to send SMS message to.
At this step, users can input phone by phone, or click on icon, then select Add personalization to use Personalization function. A popup will show up as below:
Personalization type: Select Customer Attribute or Visitor Attribute depending on the target audience you are desire to send marketing messages.
Personalization Attribute: Select Phone
Click Insert to save the setting. The result can be found as below:
Base URL: Input the Base URL of your account.
General Setting
Frequency Capping
Frequency Capping settings allows users to limit the times an audiences receiving a marketing message.
Option | Description |
---|---|
Ignore duplicate messages for the scheduled journey | One audience just receive one message in an iteration of journey schedule |
Limit frequency for the journey (3 months duration) | Limit allocation frequency to 1 audience in a journey for 3 months (Ex: 2 times/person) |
Limit frequency for destination | Limit allocation frequency to 1 audience per unit of time (hour, day, etc.) (Ex: 3 times/month, 1 times/day) |
Delivered rate
Delivered rate setting allows users to limit the number of messages sent per second for a specific Destination.
Option | Description |
---|---|
As fast as possible | The maximum number of marketing messages sent per second will depend on the system possibility. |
Limit send rate {x} time(s) per second | The number of marketing messages sent per second will be set by user. (Ex: You are creating a destination for G Suite Email, the value you set is 100. That means only 100 emails will be sent per second.) |
5. Click to save the Destination
STEP 2: Create a Customer Journey
1. Open Customer Journeys app
Go to Marketing Hub --> Choose Customer Journeys
2. Select SMS or Journey Orchestration channel, then click to create a new Customer Journey
3. Complete the setting of the Trigger node and Action node
Drag & drop the desire trigger node and action nodes in the Journey and finish the setting
4. Add and configure Destination node
Drag & drop the My One Way SMS Destination into the Journey, then select Design from Email template to create a new Destination
Then finish the settings of My One Way SMS Destination as following:
Setting tab:
Campaign Name: Input the name of this campaign
Delivery Destination: Select the destination you created in STEP 1
Delivery Algorithm: Randomization (default)
Delivery Hours of the Day: Select the time of day you want to send this Email.
Compose tab:
Finish the setting of Compose tab as any other SMS Destination.
5. Save and Activate the Journey
Click Save change to save the Journey
Click Activate to start running the Journey
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