October 2023
Last updated
Was this helpful?
Last updated
Was this helpful?
CDP 365 -
DATA HUB - Analytic Models -
MARKETING HUB -
MARKETING HUB - Customer Journey -
MARKETING HUB - Customer Journey -
MARKETING HUB - Destination -
MARKETING HUB - Destination - Email channel -
DATAFLOW - Realtime Steaming -
This module & app is created to provide at-a-glance views of key performance indicators relevant to a particular objective or business process according to user’s demand. Users are able to choose any desired report to be displayed every time opening CDP 365.
When a segment or a dataflow is about to reach the End date, an email will be sent to the owner before 1 day. The email content will include a list of Journey which is using this Segment to address the influences. This helps to remind users and allow them to make any necessary changes promptly.
In order to create an Event Measure Field which data comes from multiple events (eg: Conversion measurement field, etc), users are now able to select the desired number of events and adjust the source according to demand.
More message templates have been released to diversify the message used in marketing campaigns using Line App channel.
These templates include the combination of elements such as text, pictures, buttons in a specific order. This could create great engagement effects to targeted audiences.
Users are now able to customize the personalized content in the marketing message. It could be calculated by using the measure function. Besides, users are able to determine the data type and format shown in the content.
In case it is hard to distinguish those templates having the same format but different content, the Template Name is now automatically filled in the Variant Name whenever the user chooses a template.
CDP 365 now provides many message templates in the destination so users could decide which templates would later be used in Customer Journeys.
Users are now able to send email marketing messages with CC and BCC mode.
Aside from Messenger and Facebook Lead, users are now able to take data from Tiktok Lead to CDP 365 in the real time.
Stay tuned for new features to be released next month
Zalo OA & ZNS Message Templates - Provide various built-in message templates to send via Zalo channel
Event Settings - Allow technical users to control the advanced configuration in running process
Remove Visitors - Clean up noisy data according to your demand
