> For the complete documentation index, see [llms.txt](https://docs.antsomi.com/cdp-365-user-guide-en/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.antsomi.com/cdp-365-user-guide-en/release-notes/2023/july-2023.md).

# July 2023

These are the features and improvements released in June 2023.

## FUNCTIONS & FEATURES

* **CDP 365** **-** [Help](#help)
* **PERSONAS** **-** [Predictive Models](#predictive-models)
* **MARKETING HUB** - [Link Managements](#link-managements)
* **MARKETING HUB - Customer Journeys** - [Control Group](#customer-journeys-control-group)
* **MARKETING HUB - Destinations -** [Antsomi Email](#antsomi-email), [Broadcast Message](#broadcast-message)
* **MARKETING HUB - Promotion Center -** [Promotion Integration](#promotion-center-promotion-integration)

## DETAILS

### Help

To maximize CDP 365 usage, you are provided assistance with User Guide, Chat GPT and direct interaction with Antsomi Support Team. 

[See more ](https://docs.antsomi.com/cdp-365-user-guide-en/cdp-365-introduction/help-feature)

<figure><img src="https://lh6.googleusercontent.com/Uh62sfhXcR6YRazBy1sUQMQ2Ssgm-tFWLpcD10lBjFaYxKCkl_MS2HK_jNnFw_iUcPWYlwumQ_RcCOD9ouaH2ZzGQImCZM7szzSnTyIyk5ct-XivH83yg47nx2pG4L29oWjiShqXpJfakYjfsc4iSMQ" alt=""><figcaption><p>User Guide</p></figcaption></figure>

<figure><img src="https://lh3.googleusercontent.com/TGfd2kPnV9O_7WLunSvLDcSB-nbyPfjt_QpRDE2bDxe4nbc_aiDIyEf956tet1RfToZ6ynEJHYbnm7zONvv4h6iN8-9A_YdBvit-QLarz1qkkQysqYgLlCO-JNNKHYo4cGH8ECakdZYLUpic06oAsuU" alt=""><figcaption><p>Report an issue</p></figcaption></figure>

### Predictive Models

Predictive models provides tools to build models that assist businesses improve marketing, sales and customer service strategies. It uses machine learning and data mining to predict and forecast likely future outcomes with the aid of historical and existing data.&#x20;

The current available model is [RFM](https://docs.antsomi.com/cdp-365-user-guide-en/personas/predictive-models/rfm-model).&#x20;

[Read more](https://docs.antsomi.com/cdp-365-user-guide-en/personas/predictive-models)

<figure><img src="https://lh4.googleusercontent.com/zZsJsD4QaSPbO2VmehBQa-iDE-Y81KMMXvb6hCLzcF7q9_TSae9SZCsCJ2NL1bf7waNIuP82TlEUS5H0NGGTw75Vm8mJ2IgHqqQ3XPXG7mEjFt1ldcYtgOtvoqE4NxstTH0AQqlUpgPJ96znAa65gCk" alt=""><figcaption><p>RFM Personas</p></figcaption></figure>

<figure><img src="https://lh6.googleusercontent.com/7oe711q2TlY4tPVrq2aOVSFeO-WlyUSSXFwCqVqlFqR1wvpFvMUg-YWks-380EznWcExGTfRba1PLkNOrNfP-rGWg9aNfUcCz2FWNWl-F64BfNGojxDxW4MvNiTqym4PxMnLffhOHXNMD2LDzRuJLpo" alt=""><figcaption><p>RFM Exploration</p></figcaption></figure>

### Link Managements

Inserting short links in marketing messages helps optimize the space of content and costs. Link management will connect you with URL Shorteners and manage your used links.

[Read more](https://docs.antsomi.com/cdp-365-user-guide-en/marketing-hub/link-management)

<br>

<figure><img src="https://lh4.googleusercontent.com/wV8qN7aRQB4PwHz56z6MvkyOe8KOT7XF7vn7mpX-rQtyIAvjspre5dE4S1OqlsD7dj8v1hTyZLNVu5v2s91pOxua3caGkj3NoUd2GlA7nAXdBgFO_z9mnC2YeOS1w3B4pC-IFKiT3JHbZ7bfS44mVuQ" alt=""><figcaption></figcaption></figure>

### Customer Journeys - Control Group

You are not only able to determine the percentage of the Control Group in your target audience, but also create a Segment for this group.

[Learn how](https://docs.antsomi.com/cdp-365-user-guide-en/marketing-hub/customer-journeys#a-b-split)

<figure><img src="https://lh3.googleusercontent.com/RjmmHcPknYb6_bSUlDhjr-QG4Hqj8HJWMjZAGMvvnCspcDOwEsmJIJ7iTNJjlZ2my4JC7puoTLpj8AqNMdg9dUBo2IKdvADgK7r7HlmKtGc0k54__g_YzqOTbr4WgJWYxbli0xrnraNIV04SHMt2Lmk" alt=""><figcaption><p>Control Group</p></figcaption></figure>

### Destinations

#### **Antsomi Email**&#x20;

To save time and effort, you are now able to directly use email destination from Antsomi to send out marketing messages.

[Learn how](https://docs.antsomi.com/cdp-365-user-guide-en/marketing-hub/destinations/all-destinations/email#antsomi-email)&#x20;

#### **Broadcast message**

Sending Broadcast messages has never been easier. You are able to determine  the quantity of the audience who will receive the message at one time.

[Learn how](https://docs.antsomi.com/cdp-365-user-guide-en/marketing-hub/destinations/all-destinations/sms#esms-sms)

### Promotion Center - Promotion Integration

If you want to import promotion codes from your storage system automatically and are less time-consuming, Promotion Integration is the right feature to use.

[Read more](https://docs.antsomi.com/cdp-365-user-guide-en/marketing-hub/promotion-center#ii.-promotion-integration)

<figure><img src="https://lh3.googleusercontent.com/SEy4PK1URa72itGxvNGaGPA1ipOe8qX1WEvSWIhi8bk6ozNORgHowf_qDghocAM-G130y5X7U239NLAgvzl5_zjUBQzFq7QSC2yg4cWcIB_8LgCmGbqSVIoQeOIw8mSlZskArFUldxXupIdIio-XELM" alt=""><figcaption></figcaption></figure>

## UPCOMING PLAN

Stay tuned for new features to be released next month

* **Event Exploration** - Giving you the overview of events recorded over time
* **Optin Fields Improvement** - Diverse your Form fields with various type of questions
* **Data Streaming Flow** - Update your data Realtime from Third-parties (Facebook Ads, Messengers)
* **Product relationship "Parent & Child"** - Mark the level of your products and better implement it to the Marketing Scenarios


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