How to create "Attribute" for "Customer"/"Visitors"?
1. Log into the CDP 365 system. After logging in, look at the menu on the left hand side.
2. Hover your mouse over Data → Choose Data Objects
2. Select Customer/Visitors Data Object
3. Choose Attributes tab -> Click + button, choose Create New Attribute
4. List of Attribute type that the system is supporting:
| No | Computed Attribute Types | Description |
|---|---|---|
1 | Event Counter | Stores a count of a certain event over some time |
2 | Aggregation | Aggregates (min, max, sum, average) values of an event attribute into a single value |
3 | Most Frequent | Returns the most common value of an event attribute |
4 | First | Returns the first received value of an event attribute |
5 | Last | Returns the last received value of an event attribute |
6 | Unique List | Stores a list of unique values of an event attribute |
7 | Unique count | Counts the number of elements in a unique list |
8 | Conversion Attribution | Finds winner of a conversion event using attribution models |
9 | Virtual Customer Function | Returns output of your custom function |
10 | Schedule Customer Function | Returns a scheduled-updated output of your custom function |
11 | Custom Attribute | For labeling or input data |
Create Virtual Custom Function
| Group | Fields | Description |
|---|---|---|
General Information | Object | Name of chosen business objects. System fills in automatically and you can not edit. |
Group attribute | Select one of group attribute of chosen object above. System fills in automatically and you can edit. | |
Attribute type | Name of attribute type you chosen in Step 1 | |
Attribute name | Name of new attribute | |
Attribute internal code | Code of new attribute is automatically added by the system but you can edit it. | |
Description | More descriptions to make clear your new attribute information. | |
Edit Info | Function | Enter functions to calculate |
Data type of function output | Select the data type for the function's output. The data types that the system supports: number, string, datetime | |
Display function output | Display format of data output: + Number: Number, percentage, currency + String: Raw string, image, link + Date time: Datetime | |
Function list | List of functions that user can use | |
Available Attributes | List of Customer/Visitor Attributes | |
Enable Data Encryption | Encrypt and protect your data |
Create Schedule Custom Function
| Group | Fields | Description |
|---|---|---|
General Information | Object | Name of chosen business objects. System fills in automatically and you can not edit. |
Group attribute | Select one of group attribute of chosen object above. System fills in automatically and you can edit. | |
Attribute type | Name of attribute type you chosen in Step 1 | |
Attribute name | Name of new attribute | |
Attribute internal code | Code of new attribute is automatically added by the system but you can edit it. | |
Description | More descriptions to make clear your new attribute information. | |
Edit Info | Function | Enter functions to calculate |
Data type of function output | Select the data type for the function's output. The data types that the system supports: number, string, datetime | |
Display function output | Display format of data output:
| |
Function list | List of functions that user can use | |
Available Attributes | List of Customer/Visitor Attributes | |
Compute schedule | Choose a schedule to compute this attribute. The default value is 1/hours + Hours: Allow input from 1 to 23 + Days: Allow input from 1 to 365 |
Create Custom Attribute
| Group | Fields | Description |
|---|---|---|
General Information | Object | Name of chosen business objects. System fills in automatically and you can not edit. |
Group attribute | Select one of group attribute of chosen object above. System fills in automatically and you can edit. | |
Attribute type | Name of attribute type you chosen in Step 1 | |
Attribute name | Name of new attribute | |
Attribute internal code | Code of new attribute is automatically added by the system but you can edit it. | |
Description | More descriptions to make clear your new attribute information. | |
Setting | Data type | Select the data type for the function's output. The data types that the system supports: Number, String, Text, Datetime, Boolean, Array (Array Numbers, Array Strings, Array Datetimes), Object |
Display format | Display format of data type: + Number: Number, percentage, currency + String: Raw string, image, link + Date time: Datetime | |
Is Required | Mark this attribute as required for the Customer/Visitor business object | |
Enable Data Encryption | Encrypt and protect your data | |
Is Identity Attribute | Attribute identifier. Fields considered Identity are fields that can contain information such as phone, email, device ID, ... |
You can check data of the Customer/Visitor attribute in menu: Profiles -> Customers/Visitor
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