Set up "Dataflows" to push data to "Google" and "Facebook" Audiences
Log into the CDP system, after logging in, click the menu in the left corner of the screen
Select the menu as follows: "DATAFLOWS" -> "Data Destination"
4. Select "Facebook Audiences" or "Google Audiences"
5. After clicking select, Authentication for account Google or Facebook
6. Input Name for Destination, select an account
7. Click on "Connect"
8. Switch to the "DATAFLOWS" Menu, click on "Blank Dataflow"
9. Select "Data source".
Select the "Segment" Data Source that you created earlier
NOTE: You can see how to create a Segment Datasource here
After clicking "Create dataflow" button, you will be redirected to the create dataflow interface
Select the field that you want to push to "Google"/"Facebook audiences".
Select Segment contains the customer data set that you want to push to "Google"/"Facebook audiences"
NOTE: You can see how to create a new segment here
10. At the back of the data node, click "add column" node
11. For "Email" and "Phone" fields, encryption is required
Sử dụng function "AUDIENCE_ENCODE_SHA256"
Example:
AUDIENCE_ENCODE_SHA256(Phone)
AUDIENCE_ENCODE_SHA256(Email)
NOTE: The format of the phone number depends on the type of audience
For GG Audience: "+" + Country Code + Phone Number
Example: +84932123212
For FB Audience: Country Code + Phone Number
Example: 84932123212
Note: Phone number must not have the first "0"
If the case in your data phone number starts with "0", you can use the following function to remove the first "0"
12. At the back of the node column; Select "Destination channel" -> Select "Facebook" or "Google audiences" connected in step 7
13. Mapping the encrypted "Email Hash" and "Phone Hash" above with destination column
Select Table
Create new audience: create new audience and push data into it
Existing audience: push data into an existing audience
Write Mode
Insert Only: Used to push new data to the audience
Remove: Used to delete data that matches the uploaded data
14 Click on Save Button
REVIEW & TURN ON
Used to view setup information in dataflows and setup execution time
After clicking "Turn on", the data changes status from "Paused" to "Active"
Force Run: Used to run immediately without timeout in dataflows
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