Set up the algorithm for your template
1. Log into the CDP system, after logging in, click the menu in the left corner of the screen
2. Select the menu as follows: MARKETING HUB -> Media template
3. Click "+ Blank Template"
NOTE: You can also use the gallery template
4. Select device type and template type, then click "Create" button
5. Set up the algorithm for your template
Settings -> Basic -> Business Object Settings
Select Business Object: Products
Note: You can add additional filters if you want
Choose an algorithm for your template (up to three algorithms can be selected)
Algorithm | Description |
---|---|
Seen products | Products the user has already browsed |
Carted | Products this user has already placed in the shopping cart (and which are still there) |
Bought | Products this user recently bought |
Recency | Products with a recent release or availability date |
Same category | |
Same brand | Products in the same brand as the current product |
Viral products | Products that have been popular as an entry point or landing page to the site over the last several hours or days. You must select a collection(previously created in CDP): |
Look-alike products | Products that have a similar context in the title description to the current product |
Product bought most often | Products most often bought during the chosen time frame |
Frequently bought together | Products bought together with by other users similar to the current user |
Frequently cart together | Products cart together with by other users similar to the current user |
Frequently seen together | Products seen together with by other users similar to the current user |
Same interest | Products in the same categories as those the user has shown the most interest in |
Distance | Algorithm to compare the difference in a specified range of values between two fields. Compare the value of the field in the selected BO with the value of the event by selecting the field in the BO at "by" field and selecting the event at "with" field |
Retarget Search | Based on the keywords the user searched, find products based on the selected field that is relevant to the keyword searched.
|
Product carted most often | Products most often carted during the chosen time frame |
Product viewed most often | Products most often viewed during the chosen time frame |
Similarity bought | Products are usually bought with the last products the current user bought |
Similarity cart | Products are usually added to cart with the last products of the current user carted |
Similarity seen | Products are usually viewed with the last products of the current user viewed |
Limit the amount of data to be retrieved for each algorithm (Max: 30)
Sort: Allow getting products in order or mix
- Order: Get the product in the order of the algorithm from top to bottom. If this option is selected, the drag & drop button will be displayed to change the order of algorithms.
- Mix: Get products that do not follow the order of the algorithm order. If this option is selected, the drag & drop button will not be displayed.
Fallback: If the algorithm has no data, it will get the data according to the condition in fallback
Fallback | Description |
---|---|
Hidden | Hide the box if the product is missing |
None | No further processing if the product is missing |
Most seen | Processed according to the Most seen algorithm |
Most cart | Processed according to the Most cart algorithm |
Most bought | Processed according to the Most bought algorithm |
6. Click "Save" button
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