Getting Started

Welcome to Antsomi CDP!

This getting started guide empowers you, as a developer, to unlock the full potential of the Antsomi Customer Data Platform (CDP). Antsomi CDP provides a suite of tools and functionalities that enable you to capture, store, and analyze user data from various sources, ultimately helping you create richer user experiences, drive engagement, and make data-driven decisions for your application.

Key Concepts

Before diving into the installation and integration process, let's establish a common understanding of some key terms used throughout this guide:

  • Customer: Represents an identified individual user within the Antsomi CDP. Customers are created based on various user interactions with your app or website, such as logging in or making purchases.

  • Visitor: Represents an anonymous user who has not yet been identified within the Antsomi CDP. Visitor data is captured and stored until it can be associated with a specific customer.

  • Event: Represents a specific user action captured by the Antsomi SDK. Events can be anything from visiting a specific page to making a purchase, providing valuable insights into user behavior.

  • Business Object (BO): Represents a fundamental data element within the Antsomi CDP, similar to a table in a database. BOs store information related to events, such as product details for a purchase event or user information for a login event.

Platform-Specific Integration

Antsomi CDP offers dedicated SDKs for various platforms to seamlessly integrate with your application or website. Each platform has its unique installation, configuration, and functionality details.

Next Steps

Once you've familiarized yourself with the core concepts and chosen your integration platform, refer to the corresponding dedicated guide for detailed instructions on installing, configuring, and using the Antsomi SDK with your specific application or website. By following these steps, you'll be well on your way to unlocking the powerful data insights offered by Antsomi CDP.


Deeper Dive into Core Concepts

Want to learn more about the fundamental building blocks of Antsomi CDP data? Explore the following dedicated resources for a deeper understanding:

  • Customers and Visitors: Understand the different user types and how they're represented within Antsomi CDP.

  • Events and BOs: Learn how to structure and model your user actions to gain the most valuable insights.


Additional Integrations

Explore how Antsomi CDP can connect with various services to enhance your data ecosystem:


Additional Resources

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